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University of St. Thomas Textbooks > Business and Administrative Communication

Business and Administrative Communication 11th edition

ISBN:0073403253

ISBN13:9780073403250

Publisher:McGraw-Hill/Irwin

Authors:Locker, Kitty Locker, Donna Kienzler

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Business and Administrative Communication Description

Business and Administrative Communication 11 Edition Business and Administrative Communication (BAC) is flexible, comprehensive & up-to-date, specific & interesting. BAC uses a rhetorical emphasis of audience, purpose, and context allowing communicators to shape their messages appropriately for all channels and purposes. BAC conveys the best possible advice to students while Connect Business Communication allows students to apply concepts and practice skills. In short - Connect + BAC = An effective communicator

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