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Entry Level Marketing Specialist

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Nextec Group


Role Overview and ResponsibilitiesThe Marketing Assistant role is a hands-on position best for someone just starting out in marketing and looking to gain experience, especially with marketing tools and technology. In this position, you will have a variety of tasks ranging from administrative and technical (lead management, CRM updates, marketing automation) to creative (website, blogs, social media, email design and writing, etc.). More specifically, you will:Manage leads - accept new leads, update CRM, assign out to call teamImage and creative sourcing - select images for emails, web pages, etc.Digital marketing - assist Marketing Team with social media, website and other online marketing initiatives (includes Twitter, Facebook, LinkedIn and the company website)Email marketing - assist Email Marketing Manager to develop email nurture campaignsMarketing success and activities reporting - help to create monthly marketing reports that can be shared across the company on our successes and plansNew initiatives - participate along with the whole marketing team in new marketing activities and campaignsSkills NeededThe Marketing Assistant should have the following skills and background:Education and experienceBachelor's Degree in Marketing, Information Systems, Technology, Business, Communications or relevant fieldMinimum of 1 year of marketing or technology experience preferredComputer skillsAffinity towards wanting to learn new technologyMicrosoft Office (Word, Excel, PowerPoint)Image editing (Photoshop, Illustrator and InDesign)Written SkillsExcellent command of written English with copy accuracyBlogging, social media, email marketing - management and writingOther skillsStrong communication skills and attention to detailWell organized and self-motivatedAbility to work effectively within a teamGood analytical skills and proficiency to learn new toolsNice-to-haveWeb page production experience (HTML, CSS, WordPress, CMS)Thorough knowledge of B2B social media (Twitter and LinkedIn)Familiarity with marketing automation tools (Marketo, SEMRush)Experience with email marketing and online advertising toolsFamiliarity with CRM (Microsoft Dynamics CRM preferred)Google Analytics / Google Ads / Bing Ads knowledgeAbout NexTec GroupNexTec Group is a leading provider of business technology, specializing in ERP and BI software that grows with your business now and in the future. For more than 25 years, we have been helping companies connect their systems, update out-of-date software, ensure compliance and improve forecasts. Which in turn, leads to streamlined operations and money saved. NexTec is a gold-certified partner of Sage, Acumatica, and Microsoft and has deep experience in food and beverage, cannabis, construction, medical devices, manufacturing, distribution, pharmaceutical, professional services and more. Our brands include NexTec Group, CannaBusiness ERP and FoodBusiness ERP.- NO THIRD PARTIES PLEASE -
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